Starbucks took a hit last year when McDonalds added coffee house coffees to their menu, now the brand is taking on their newest competitor head-on by introducing their very own "value" oriented menu.
The company announced it's new "Hello To a New Day" promotion which will pair food and drink items at a reasonable price of $3.95. Yep, you can pair a latte with a piece of coffee cake or a cup of house blend with one of their new breakfast sandwiches.
Included in the $3.95 deal are one of four hot sandwiches which are currently sold at half of its U.S. locations or a slice of cinnamon swirl coffee cake or a bowl of oatmeal coupled with a tall drip coffee or a tall latte.
Of course, Starbucks is officially refusing to call it a value menu, but prefers to refer to it as a adjustment to the new economy.
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